Retail Sector – Warehouse Solutions

Client Project: 5,000 Pallet Storage Capacity

Location: Ballycoolin, Dublin 15

About Excellence

Excellence is one of Ireland’s leading providers in the storage services industry, specialising in distribution and storage solutions for the foodservice and catering sector. With over 50 years of experience, Excellence has built a reputation as a trusted Irish brand, offering state-of-the-art, technology-led storage systems alongside a wide range of well-known foodservice products. Their extensive distribution network covers the entire island of Ireland, with speed, reliability, and service as core priorities.

They represent some of the biggest brands in the sector, including household names found in almost every home in Ireland, such as Cadbury, Schwartz, Frank’s, Heinz, Kenco, and JDE. Beyond supplying products, Excellence provides storage expertise and operational support, helping customers optimise warehouse layouts, improve efficiency, and streamline stock management.

Project Background

The client required a new-build warehouse solution on a greenfield site in Ballycoolin, Dublin 15. The main challenges were to:

• Accommodate 5,000 pallet spaces with a mix of Euro and GKN pallets
• Provide standard wide-aisle storage alongside bulk pallet and drive-in racking zones
• Ensure safety protection for both staff and equipment
• Maintain flexibility in layout, as the final building footprint was still under design

Storage Design Solution

System: Dexion P90 Adjustable Pallet Racking

Pallet Heights: 4,900 spaces at 1.8m, 100 spaces at 2.15m

Aisle Width: 3.1m (optimised for reach/counterbalance trucks)

Special Zones: Bulk storage & dedicated drive-in racking (TQ area)

This layout maximises storage capacity while maintaining safe and efficient movement of pallets. The flexible design allows future adjustments, including potential racking outside the building perimeter if needed.

Safety Integration

To protect staff and infrastructure, we partnered with Excellence, a leading Irish storage services and foodservice supplier. Their barriers are highly durable and widely used in warehouses to protect racking, buildings, and people.

The pallet racking itself is supplied through our manufacturing partner, Dexion, whose systems are fully SEMA Approved and designed in line with EN 15635 safety standards. Each installation is also fitted with SEMA load notices, clearly displaying maximum loading capacities and safe operating procedures. These signs are essential in helping staff understand and comply with safety limits, reducing the risk of overloading and ensuring long-term structural integrity.

• Heavy Duty Barriers: 4 SMG09B + 4 PH 198 barriers for high-risk areas
• Hoop Barriers: 7 × 1500mm, 2 × 2000mm, 2 × 1000mm

Together, the combination of SEMA Approved pallet racking, SEMA safety signage, and strategically placed barriers ensures long-term protection for racking ends, high-traffic zones, and pedestrian routes, reducing the risk of impact damage and workplace accidents.

The Result

By combining Dexion P90 racking, Excellence safety barriers, SEMA Approved standards and signage, and a strategic labelling system, the client benefits from:

• A 5,000-pallet storage system tailored to their operational needs
• Full compliance with Irish warehouse safety standards
• Improved efficiency, accuracy, and safety for warehouse staff
• A future-proof design capable of supporting operational growth

This project demonstrates our commitment to providing end-to-end warehouse solutions that maximise capacity, optimise operations, and protect both people and products from day one.